MISTCO: Hold My Hand reaches 10 new territories

MISTCO, the distributor of the largest Turkish content catalogue, has announced the sales of its new drama series, Hold My Hand to 10 new territories in Europe.

Premiered on TRT this July, this romantic drama is enjoying a phenomenal success with the ratings result it reached ever since. It is the #1 series on Sunday nights, and this success is reflected in the global arena.

Just two weeks after Mipcom, Hold My Hand is sold to almost 10 territories including Croatia, Georgia, Bosnia, Montenegro, Kazakhstan, and Albania.  ‘It is fulfilling every expectation we have from a powerful drama series’, says Aysegul Tuzun, VP, Sales & Marketing of MISTCO.

‘The story follows two main characters, Azra (Alina Boz from Broken Pieces known as Hazal) and Cenk (Alp Navruz from Mrs. Fazilet and Her Daughters known as Sinan), and focuses on the crossing lives of these two young people. It adopts both a romantic and a tragic main plot. Even after its first episode we started to receive demand for acquisition from international buyers and we were able to conclude deals while the series was airing episode 6. We are very pleased with the performance of Hold My Hand worldwide’, concludes Tuzun.