The objective of his appointment is bolstering the company’s international expansion efforts by leveraging the brand’s high quality IP for placement and distribution in the UK market. With over three decades in the TV industry, Ford spent over 20 years at the highest network level. After starting his career at the BBC, he moved to ITV in 1995, followed by Channel 5 and Channel 4 in the UK, TV3 Ireland and returning to the UK as MD and SVP of Content Development at FOX.
Working with Dan Shires, AfterShock’s UK-based VP of film and TV, Ford will collaborate on placing AfterShock Comics IP in the UK market, introducing the company’s current and upcoming titles to UK broadcasters and producers. He’ll also work with the company CEO Jon Kramer in negotiating deals in the market and then managing productions after the content is acquired.
‘After leaving Fox, my early retirement plans quickly changed when I discovered how AfterShock Comics was addressing the development and distribution of original content. I’m eager to be a part of what I see as a big change coming in the way IP is created for and placed on TV, film and streaming in the UK, and I couldn’t be happier working with AfterShock as they continue to make waves in the industry while expanding their incredible content into new markets’.
With over 80 original titles currently in publication, five of which have been optioned by major studios and networks, AfterShock is introducing international markets to its award-winning content. As publisher of many of the most talked about independent titles of the past few years (Animosity, A Walk Through Hell, Dark Ark and Babyteeth) the Diamond Comic Distributors’ 2017 Publisher of the Year (Under 3%) will simultaneously work to drive interest in its properties internationally while continuing to ink TV and film deals stateside.
Kramer remarked: ‘I’ve always admired Jeff’s ability to license and create great shows. We are at a time where creative risk taking is essential to keep viewers entertained and Jeff has never been afraid to take those risks necessary to attract and keep an audience. Regardless of format, region or distribution channel, great content always wins. With the addition of his expertise to an already strong UK presence led by Dan Shires, we’re excited to introduce and expand our IP to new audiences outside the US’.